Help promote optimal mental health for all through education, awareness, and stigma reduction
Job Description
We are seeking a creative and motivated Social Media Assistant to help amplify 1N5’s digital presence. This role will focus on curating and managing content for social media platforms, developing a weekly newsletter, and creating email marketing campaigns. In addition, this person will oversee guest blog management, including scheduling, publishing, and communicating with authors, while maintaining an editorial calendar. The ideal candidate will be passionate about mental health, have a knack for content creation, and be highly organized with a strong understanding of digital marketing strategies. You’ll work closely with the Social Media Manager to enhance our social media presence and increase engagement, all while staying true to 1N5’s mission of mental wellness and suicide prevention.
Pay Rate: $18-$22/hour, with the higher end of the range reserved for candidates with a complete skill set and at least two years of experience in the nonprofit social media space. This position is part-time and will average 20 hours per week, with hours varying around key fundraising events and holidays.
Key Responsibilities:
Content Creation & Curation:
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- Curate content on topics related to mental wellness and suicide prevention for social media channels, including LinkedIn, TikTok, and YouTube.
- Create visually engaging video content for TikTok, YouTube, Reels, and other platforms, staying true to 1N5’s brand voice and aesthetic.
- Write and edit copy for social media posts, newsletters, and email campaigns (Constant Contact), ensuring clarity, empathy, and alignment with the organization’s voice and mission.
- Organize and publish a weekly newsletter that highlights key initiatives including programs, services and upcoming events, as well as educational mental health information and resources.
- Work with the Workplace Wellness Team and the Social Media Manager in developing creative and engaging marketing campaigns for workplace wellness programs, with a focus on LinkedIn and business-to-business networking.
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Guest Blog Management & WordPress Publishing:
- Coordinate the publication of guest blogs on the 1N5 website, via WordPress, ensuring timely scheduling and posting.
- Curate guest authors and manage communication with writers, providing guidance on themes, topics, and deadlines.
- Maintain and update the editorial calendar to ensure a consistent flow of content.
- Publish and format blogs in WordPress, ensuring they are optimized for SEO and aligned with 1N5’s branding and voice.
- Provide authors with feedback and ensure proper attribution and compliance with 1N5’s content guidelines.
Social Media Strategy & Growth:
- Identify trending topics in mental health and suicide prevention, leveraging these for content and collaboration opportunities.
- Discover and connect with like-minded social media accounts and influencers to expand 1N5’s social presence and network.
- Assist the Social Media Manager in developing and executing growth strategies and annual marketing calendars across all platforms.
- Monitor social media trends and provide recommendations for new content ideas and engagement strategies.
- Respond to online interactions promptly and in a voice true to 1N5’ mission.
Analytics & Reporting:
- Collect and compile data from all social media platforms, tracking performance, engagement, and reach.
- Provide monthly social media analytics reports to evaluate the success of campaigns and identify areas for improvement.
- Use tools like SocialBee, Google Analytics, social media insights, and scheduling software to manage and track content.
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Event Support & Content Planning:
- Provide social media support during 1N5’s local fundraising events, capturing content and engaging with attendees and our community online.
- Assist in the planning and distribution of social media content, including themed content and resources for posts and stories.
- Participate in brainstorming sessions and contribute ideas for content, campaigns, and long-term strategies.
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Administrative & Team Collaboration:
- Attend weekly team meetings via Zoom and monthly strategic planning events to discuss ongoing projects and collaborate on initiatives.
- Attend weekly in-person planning meetings on Tuesdays in the Oakley office.
- Assist in administrative tasks as needed to support the social media team and organization’s goals.
- Respond to messages and emails promptly and professionally.
- Ensure all tasks and projects meet deadlines and maintain high-quality standards.
Qualifications:
- Strong Communication Skills: Excellent written and verbal communication skills, with the ability to craft engaging, empathetic content for diverse audiences.
- Social Media Expertise: Deep knowledge of social media platforms and tools, including Linkedin, TikTok, and YouTube.
- Organizational Skills: Strong organizational skills and the ability to prioritize tasks effectively, meeting deadlines in a fast-paced, ever-changing environment.
- Creativity & Artistic Talent: Proficient graphic design skills (Canva and CapCut) and a creative mindset for producing visually appealing and impactful content.
- Mental Health Minded: A genuine interest in mental health and wellness, with the ability to communicate with empathy and compassion.
- Analytical Thinking: Experience using Google Analytics and social media insights to track performance, optimize content strategies and make outcome-focused, data-driven decisions.
- Time Management & Multitasking: Excellent time management skills, with the ability to juggle multiple projects and priorities simultaneously.
- Professionalism & Reliability: Trustworthy, reliable, and capable of working independently while adhering to deadlines and collaborating with various teams when needed to achieve goals.
Preferred Experiences:
- Experience with content planning and scheduling tools (e.g., Socialbee, Google Suite, Constant Contact).
- Basic video editing skills for platforms like TikTok and YouTube (e.g., Capcut).
- Experience working in a nonprofit environment, particularly in the mental health or wellness space preferred.
To Apply:
Please submit your resume, a brief cover letter, and examples of social media content or blog posts you’ve created (links, portfolio, or attachments) to brandi_hamilton@1N5.org.
We’re excited to learn how your skills and passion for mental health can contribute to our mission at 1N5!
1N5 is an equal opportunity employer. We encourage applicants from all backgrounds to apply.
No phone calls, please.
Employment is contingent upon successful completion of a background check.